BABA Meetup – Does Agile Really Work in Sales?

Business Agility is at the top of conversation in the workplace. The Big Apple Business Agility (BABA) MeetUp launched on Monday, March 11, with an interactive presentation, “Does Agile Really Work in Sales?”, by Marina Alex, Business Agility Transformation Coach.
Marina related several of her experiences applying agile to sales, from banks, to an Agile Museum to a chain of dental clinics, Marina shared data that proved improvements in sales were recorded rapidly. In one case 50% in two months, 12 months later 127%. Of course, a shift in culture was at the heart of the process and the biggest challenge, but outstanding results led teams to want to work this way.  A copy of the presentation can be downloaded here.
For the first time, publicly, SWAY Framework guide has been released.  To download a copy please click here.
Some of the steps to success were adopting a backlog that was also qualitative and becoming collaborative through stand-ups, retrospectives and cross-functional teams. One significant hurdle that needed to be overcome was identifying leaders who would take ownership. Marina has adopted an Agile Framework – SWAY, that she shared with the group. One of the highlights of the evening was engaging the participants with the content with the Nureva Wall + Span Workspace. The interactive Wall and collaborative software enabled them to make predictions and add their thoughts to the conversation.
SWAY Framework Guide

[Download Meetup Presentation]

Session Feedback

 

SWAY – Agile Sales Framework 1.0

Meetup-recap.  TBA.

 

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